Terms of Service
1. Acceptance of Terms
These Terms of Service ("Terms") govern your access to and use of the services, websites, software, and related products offered by Iron Automations ("Iron Automations," "we," "us," or "our"), including the corporate website at ironautomations.com and any associated platforms, dashboards, APIs, funnels, and tools (collectively, the "Services").
By accessing the Services, creating an account, signing a service agreement with us, or otherwise indicating your acceptance of these Terms, you ("you," "your," or "Client") agree to be bound by these Terms, our Privacy Policy (available at https://ironautomations.com/privacy), and any additional terms, policies, or guidelines referenced herein or presented to you at the time of sign-up.
If you do not agree with these Terms, you must not access or use the Services.
If you are entering into these Terms on behalf of a company, organization, or other legal entity, you represent and warrant that (a) you have the legal authority to bind that entity to these Terms, and (b) you are over eighteen (18) years of age and have the legal capacity to enter into a binding contract in your jurisdiction.
2. Description of Services
Iron Automations provides marketing technology and services designed to help small home service businesses generate leads, book appointments, manage customer relationships, and grow their revenue. Our Services may include:
- Lead generation funnels: custom-branded landing pages, quiz funnels, and contact forms designed to capture leads from online advertising and organic traffic;
- Marketing websites: branded websites for home service businesses built on our templating infrastructure;
- Advertising management: setup, management, and optimization of advertising campaigns on Meta (Facebook and Instagram), Google Ads, and other platforms;
- CRM integration: configuration and management of GoHighLevel sub-accounts on behalf of Clients, including pipelines, automations, calendars, and communication workflows;
- Automation workflows: email sequences, SMS sequences, missed call text-backs, review request automation, and other automated follow-up systems;
- Analytics and reporting: dashboards and reports showing lead volume, cost per lead, conversion rates, and other key performance indicators;
- Integration services: connecting your Iron Automations system to third-party tools such as Jobber, Stripe, Google Business Profile, and others;
- Consulting and support: advisory services, strategy calls, and ongoing support for Clients.
The specific Services you receive are determined by the service plan you purchase and any written service agreement between you and Iron Automations.
3. Eligibility
To use our Services, you must:
- Be at least eighteen (18) years of age;
- Have the legal capacity to enter into a binding contract in your jurisdiction;
- Operate a legitimate business that is not engaged in illegal activities;
- Comply with all applicable laws, regulations, and third-party terms of service;
- Not be barred from using our Services under the laws of the United States or any other applicable jurisdiction.
We reserve the right to refuse service, terminate accounts, or cancel orders at our sole discretion.
4. Account Registration and Security
When you sign up for our Services, you may be required to create an account. You agree to:
- Provide accurate, current, and complete information during the registration process;
- Maintain and promptly update your information to keep it accurate, current, and complete;
- Maintain the security and confidentiality of your account credentials;
- Not share your account credentials with any third party except an authorized team member you are accountable for;
- Notify us immediately at hello@ironautomations.com of any unauthorized access or suspected breach of your account;
- Accept responsibility for all activities that occur under your account.
You are responsible for all actions taken by anyone who uses your credentials, whether or not the actions were authorized by you.
5. Subscription Fees, Billing, and Refunds
5.1 Fees
The fees for our Services are set forth in your service agreement with us or on our order form at the time of purchase. Fees may include a one-time setup fee and a recurring monthly subscription fee. All fees are in U.S. dollars unless otherwise stated. Fees are exclusive of any applicable taxes, which are your responsibility.
5.2 Billing
Subscription fees are billed in advance on a monthly basis. Setup fees are billed at the time of purchase. You authorize us (or our payment processor, Stripe) to charge your payment method on file for the applicable fees on each billing date.
If your payment fails, we may retry the charge, suspend your Services until payment is received, or terminate your account after a reasonable cure period. You are responsible for any fees, penalties, or charges incurred as a result of failed payments.
5.3 Auto-Renewal
Subscriptions automatically renew at the end of each billing period unless you cancel your subscription before the renewal date. Your subscription will renew for the same term at the then-current rate. If we change the price of your subscription, we will notify you in advance, and you may cancel your subscription before the price change takes effect.
5.4 Cancellation
You may cancel your subscription at any time by emailing hello@ironautomations.com or by using any cancellation tool we provide in your account dashboard. Cancellation takes effect at the end of the current billing period. You will continue to have access to the Services until the end of the period you have paid for, and you will not be charged for subsequent periods.
5.5 Refunds
Setup fees and Services already rendered are non-refundable. Iron Automations does not provide refunds for partial months of Service, unused Services, or Services that have already been provided. If you believe you were charged in error, contact us at hello@ironautomations.com within thirty (30) days of the charge, and we will investigate in good faith.
5.6 Price Changes
We reserve the right to modify our fees at any time upon thirty (30) days' prior written notice. Notice may be delivered by email to the email address on file. If you do not agree to the price change, you may cancel your subscription before the price change takes effect.
6. Client Responsibilities
As a Client of Iron Automations, you agree to the following responsibilities:
6.1 Accurate Business Information
You will provide accurate, complete, and up-to-date information about your business, including your legal business name, address, phone number, email address, services offered, service area, website, and any other information we request for the delivery of our Services. Inaccurate or incomplete information may result in delayed or failed delivery of Services.
6.2 Timely Response to Leads
The effectiveness of our Services depends significantly on how quickly you respond to the leads we generate for your business. You agree to use reasonable efforts to respond to new leads within a timely manner — ideally within minutes, not hours — and to follow up consistently to convert leads into customers. Iron Automations is not responsible for leads that are lost due to delayed or absent follow-up by you or your team.
6.3 Compliance with Communications Laws
When you contact leads we generate for your business — whether by phone, email, text message, or any other channel — you are solely responsible for complying with all applicable communications laws, including but not limited to:
- Telephone Consumer Protection Act (TCPA) — governs text messages, calls, and automated dialing to mobile phones in the United States;
- CAN-SPAM Act — governs commercial email in the United States;
- Canada's Anti-Spam Legislation (CASL) — for messages sent to Canadian recipients;
- General Data Protection Regulation (GDPR) — for messages sent to recipients in the European Economic Area or United Kingdom;
- California Consumer Privacy Act (CCPA/CPRA) — for communications with California residents;
- State and local laws — any applicable state or local laws regarding communications, solicitation, or consumer protection.
You are responsible for obtaining any required consents before contacting leads, honoring opt-out requests promptly, maintaining records of consent, and registering for A2P 10DLC or any similar programs required by mobile carriers. Iron Automations is not liable for any fines, penalties, or legal claims arising from your failure to comply with communications laws.
6.4 Accurate Content
You are responsible for the accuracy of any content, claims, offers, pricing, service descriptions, testimonials, and other information you provide for use in your funnels, websites, advertisements, or marketing materials. You represent and warrant that any content you provide is truthful, not misleading, compliant with applicable advertising laws, and does not infringe on the rights of any third party.
6.5 Business License and Insurance
You represent that you hold all required business licenses, certifications, insurance, and other credentials necessary to legally operate your business and perform the services you offer to customers. Iron Automations does not verify Client credentials and is not responsible for any harm caused by a Client operating without proper licensing or insurance.
6.6 Fulfillment of Customer Services
You are solely responsible for providing the services or products you offer to customers. Iron Automations is a marketing technology company, not a service provider or reseller of your services. Any agreement between you and your customers is solely between those parties. Iron Automations has no liability for the quality, timeliness, pricing, safety, or outcome of the services you deliver to your customers.
7. Acceptable Use Policy
You agree not to use the Services to:
- Engage in any illegal, fraudulent, deceptive, or harmful activity;
- Violate any applicable law, regulation, or third-party terms of service;
- Infringe on the intellectual property rights, privacy rights, publicity rights, or other rights of any third party;
- Transmit any content that is defamatory, obscene, abusive, threatening, harassing, or otherwise objectionable;
- Send unsolicited commercial messages (spam), whether by email, text message, or any other channel;
- Attempt to gain unauthorized access to any part of our Services, other users' accounts, or any related systems or networks;
- Reverse engineer, decompile, disassemble, or otherwise attempt to discover the source code of our Services;
- Use the Services to build a competing product or service;
- Resell, sublicense, or transfer the Services to any third party without our written consent;
- Interfere with or disrupt the operation of our Services or the servers, networks, or infrastructure that support them;
- Use automated systems (bots, scrapers, crawlers) to access the Services except as expressly permitted by us;
- Collect or harvest personal information about other users of our Services;
- Misrepresent your identity, affiliation, or qualifications;
- Use the Services in any manner that could damage, disable, overburden, or impair our systems.
Iron Automations reserves the right to investigate and take appropriate action against anyone who violates this Acceptable Use Policy, including removing offending content, suspending or terminating accounts, and reporting violations to law enforcement.
8. Lead Quality and Service Performance
8.1 No Guarantee of Results
Iron Automations provides marketing technology and services designed to generate leads for your business. We do not guarantee any specific number of leads, quality of leads, conversion rate, return on investment, or business outcome. The effectiveness of our Services depends on many factors, including your business's market, pricing, reputation, sales process, service quality, response time, and external factors beyond our control.
Any statements we make about typical results, past performance, case studies, or potential outcomes are for illustrative purposes only and do not constitute a guarantee of any particular result for your business.
8.2 Best Efforts Standard
We will use commercially reasonable efforts to provide the Services in a professional manner and in accordance with industry standards. However, the Services are provided on an "as is" and "as available" basis without warranties of any kind, except as expressly stated in these Terms or in a written service agreement between you and Iron Automations.
8.3 Lead Delivery
Leads we generate for your business are delivered through your Iron Automations dashboard, your GoHighLevel sub-account, email notifications, text message notifications, and any integrations you have configured (such as Jobber). You are responsible for monitoring these channels and responding to leads in a timely manner.
8.4 Disputed Leads
If you believe a lead is invalid (for example, a test submission, a duplicate, a spam bot, or clearly outside your service area), you may flag it for review by emailing hello@ironautomations.com within five (5) business days of receiving the lead. We will investigate in good faith and may, at our sole discretion, issue a credit or adjustment for verified invalid leads. Disputed leads that are not reported within five (5) business days are deemed valid and will not be credited.
9. Intellectual Property Rights
9.1 Our Intellectual Property
All rights, title, and interest in and to the Services — including without limitation the software, source code, templates, designs, interfaces, databases, documentation, graphics, logos, trademarks, workflows, and any improvements or modifications thereto — are and will remain the exclusive property of Iron Automations and its licensors. The Services are protected by copyright, trademark, trade secret, and other intellectual property laws of the United States and other jurisdictions.
You are granted a limited, non-exclusive, non-transferable, revocable license to access and use the Services for your internal business purposes in accordance with these Terms and any applicable service agreement. This license does not include the right to resell, sublicense, modify, or create derivative works from the Services.
"Iron Automations," "Iron Funnels," and any associated logos, slogans, and trademarks are trademarks of Iron Automations. You may not use our trademarks without our prior written permission.
9.2 Your Content
You retain all rights, title, and interest in and to any content, data, materials, or information you provide to us in connection with the Services ("Client Content"), including your business name, logos, images, text, branding, customer data, and lead data. You grant Iron Automations a limited, non-exclusive, worldwide, royalty-free license to use, reproduce, modify, display, and distribute Client Content solely for the purpose of providing the Services to you and for complying with our legal obligations.
You represent and warrant that you own or have all necessary rights to the Client Content and that your provision of Client Content to us does not violate any third-party rights or applicable laws.
9.3 Feedback
If you provide us with feedback, suggestions, or ideas about the Services ("Feedback"), you grant us a perpetual, irrevocable, worldwide, royalty-free, sublicensable license to use, modify, and commercialize the Feedback without any obligation or compensation to you.
10. Third-Party Services and Integrations
The Services integrate with and rely on various third-party services, including but not limited to GoHighLevel, Meta (Facebook and Instagram), Google, Stripe, Supabase, Cloudflare, Signal House, Jobber, and others. Your use of these third-party services is subject to their respective terms of service and privacy policies. Iron Automations is not responsible for the availability, reliability, performance, or practices of any third-party service.
If a third-party service we rely on experiences an outage, changes its terms, raises its prices, restricts access to its APIs, or is discontinued, we will use reasonable efforts to mitigate the impact on our Services, but we cannot guarantee uninterrupted service in all circumstances. We are not liable for any damages caused by third-party service failures.
11. Privacy and Data Processing
Your use of the Services is subject to our Privacy Policy, available at https://ironautomations.com/privacy, which is incorporated into these Terms by reference. Please review the Privacy Policy to understand how we collect, use, and share your personal information.
If you are a Client of Iron Automations and we process personal information on your behalf in connection with the Services (for example, lead data collected through your branded funnel), we act as a data processor and you act as a data controller under applicable data protection laws. A separate Data Processing Addendum (DPA) may be available upon request for Clients who require one to comply with GDPR or similar laws.
12. Termination
12.1 Termination by You
You may terminate your subscription at any time by following the cancellation procedure described in Section 5.4. Termination takes effect at the end of the current billing period.
12.2 Termination by Us
We may suspend or terminate your access to the Services at any time, with or without notice, for any of the following reasons:
- Non-payment of fees;
- Violation of these Terms or our Acceptable Use Policy;
- Conduct that we believe harms other users, our business, or third parties;
- Long periods of account inactivity;
- Legal or regulatory requirements;
- Discontinuation of the Services or any feature thereof;
- Any other reason at our sole discretion.
We will use reasonable efforts to notify you of termination and the reason for termination, except where notice is not legally permitted or practical.
12.3 Effect of Termination
Upon termination of your subscription or account:
- Your access to the Services will end;
- Any unpaid fees will become immediately due and payable;
- You may request a copy of your data (such as lead records) within thirty (30) days after termination. After thirty (30) days, we may delete your data in accordance with our data retention policies;
- Any provisions of these Terms that by their nature should survive termination will survive, including without limitation provisions relating to intellectual property, confidentiality, warranties, indemnification, limitation of liability, and dispute resolution.
13. Warranties and Disclaimers
13.1 Limited Warranty
We warrant that we will provide the Services in a professional and workmanlike manner consistent with industry standards. This is our only express warranty.
13.2 Disclaimer of Other Warranties
EXCEPT AS EXPRESSLY PROVIDED IN SECTION 13.1, THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IRON AUTOMATIONS DISCLAIMS ALL WARRANTIES, INCLUDING WITHOUT LIMITATION IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM A COURSE OF DEALING, COURSE OF PERFORMANCE, OR TRADE USAGE.
WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE FROM VIRUSES OR OTHER HARMFUL COMPONENTS. WE DO NOT WARRANT THAT THE RESULTS OBTAINED FROM USING THE SERVICES WILL MEET YOUR EXPECTATIONS, GENERATE ANY PARTICULAR NUMBER OF LEADS, OR PRODUCE ANY SPECIFIC BUSINESS OUTCOME.
Some jurisdictions do not allow the exclusion of implied warranties, so some of the above exclusions may not apply to you. In such jurisdictions, our warranties are limited to the minimum extent permitted by law.
14. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL IRON AUTOMATIONS, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, SUPPLIERS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING WITHOUT LIMITATION DAMAGES FOR LOSS OF PROFITS, REVENUE, GOODWILL, USE, DATA, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
IN NO EVENT SHALL THE TOTAL AGGREGATE LIABILITY OF IRON AUTOMATIONS ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID US FOR THE SERVICES IN THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100.00).
These limitations apply regardless of the legal theory on which the claim is based (contract, tort, statute, or otherwise) and regardless of whether we have been advised of the possibility of such damages. Some jurisdictions do not allow the limitation or exclusion of liability for certain damages, so some of the above limitations may not apply to you.
15. Indemnification
You agree to indemnify, defend, and hold harmless Iron Automations, its officers, directors, employees, agents, affiliates, and licensors from and against any and all claims, damages, obligations, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or resulting from:
- Your access to or use of the Services;
- Your violation of these Terms or any applicable law or regulation;
- Your violation of any third-party right, including without limitation any intellectual property, privacy, or publicity right;
- Your Client Content, including any claim that Client Content infringes or violates a third party's rights;
- Your failure to comply with communications laws, including the TCPA, CAN-SPAM Act, CASL, GDPR, or similar laws, in your communications with leads or customers;
- Any dispute between you and your customers arising out of services you provide to them;
- Any misrepresentation you make to us or any third party in connection with the Services;
- Your negligence or willful misconduct.
We reserve the right to assume the exclusive defense and control of any matter otherwise subject to indemnification by you, in which case you agree to cooperate with our defense of such matter.
16. Dispute Resolution and Governing Law
16.1 Governing Law
These Terms and any disputes arising out of or in connection with them are governed by the laws of the State of Florida, United States, without regard to its conflict of laws principles. The United Nations Convention on Contracts for the International Sale of Goods does not apply.
16.2 Informal Resolution
Before filing a formal claim, you agree to first contact us at hello@ironautomations.com and attempt to resolve the dispute informally. Most disputes can be resolved quickly and amicably through direct communication. We agree to respond to your inquiry within thirty (30) days and work in good faith to reach a resolution.
16.3 Binding Arbitration
If we cannot resolve a dispute informally within sixty (60) days, you and Iron Automations agree that any dispute arising out of or relating to these Terms or the Services will be resolved by binding individual arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules. The arbitration will be conducted in Bay County, Florida, or another location mutually agreed upon by the parties. The arbitrator's decision will be final and binding, and judgment on the award may be entered in any court of competent jurisdiction.
16.4 Class Action Waiver
YOU AND IRON AUTOMATIONS AGREE THAT ANY DISPUTE WILL BE RESOLVED ON AN INDIVIDUAL BASIS ONLY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING. The arbitrator may not consolidate more than one person's claims and may not preside over any form of class proceeding.
16.5 Exceptions to Arbitration
Notwithstanding the agreement to arbitrate, either party may bring an individual action in small claims court for disputes that qualify, and either party may seek injunctive relief in a court of competent jurisdiction to protect its intellectual property rights or confidential information.
16.6 Opt-Out of Arbitration
You have the right to opt out of the arbitration agreement by sending written notice of your decision to opt out to hello@ironautomations.com within thirty (30) days of first accepting these Terms. Your opt-out notice must include your full name, mailing address, and a statement that you wish to opt out of the arbitration agreement. If you opt out, any disputes will be resolved in the state or federal courts located in Bay County, Florida.
17. General Provisions
17.1 Entire Agreement
These Terms, together with our Privacy Policy and any written service agreement between you and Iron Automations, constitute the entire agreement between you and Iron Automations regarding the Services and supersede all prior or contemporaneous agreements, communications, and proposals, whether oral or written, between the parties.
17.2 Assignment
You may not assign or transfer these Terms, by operation of law or otherwise, without our prior written consent. Any attempted assignment without our consent will be null and void. We may assign these Terms at any time without notice or consent.
17.3 Severability
If any provision of these Terms is held to be invalid, illegal, or unenforceable, that provision will be severed from these Terms and the remaining provisions will remain in full force and effect.
17.4 Waiver
No waiver of any provision of these Terms will be deemed a further or continuing waiver of that provision or any other provision. Our failure to assert any right or provision under these Terms will not constitute a waiver of that right or provision.
17.5 Force Majeure
Iron Automations will not be liable for any delay or failure to perform resulting from causes outside our reasonable control, including without limitation acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, earthquakes, pandemic, accidents, strikes, labor disputes, shortages of transportation, facilities, fuel, energy, labor, or materials, and third-party service outages.
17.6 Independent Contractors
The parties are independent contractors. Nothing in these Terms creates a partnership, joint venture, agency, franchise, or employment relationship between the parties.
17.7 Notices
We may provide notices to you by email, by posting on our Site, or by any other reasonable means. You must provide notices to us at hello@ironautomations.com.
17.8 Changes to These Terms
We reserve the right to modify these Terms at any time. When we make material changes, we will notify you by posting the updated Terms on our Site with a new "Last Updated" date and, for material changes, by sending an email to the email address associated with your account or displaying a prominent notice on our Site. Your continued use of the Services after the updated Terms take effect constitutes your acceptance of the changes. If you do not agree to the updated Terms, you must stop using the Services.
17.9 Survival
Any provisions of these Terms that by their nature should survive termination or expiration will survive, including without limitation provisions relating to intellectual property, confidentiality, warranties, indemnification, limitation of liability, dispute resolution, and general provisions.
18. Contact Us
If you have any questions about these Terms, please contact us:
Iron Automations
Email: hello@ironautomations.com
Subject line: Terms of Service Question
Website: https://ironautomations.com